Our Services: Google Advertising
Are you in need of additional website traffic from Google?

Pay Per Click Advertising is a relatively recent trend in search engine marketing, and many business owners do not understand the concept of the term "pay-per-click advertising", nor do they realise the enormous potential it can have in bringing more qualified traffic to their websites, attract new customers to their business and increase sales.

Pay per click advertising (PPC) is the placement of a small ad on the search results page for a specific keyword or phrase, in return for a specified payment when a visitor actually clicks on the ad. The PPC Advertiser pays nothing to appear on the results, they only pay when someone actually clicks on their ad.

The term "pay per click" means exactly what it says: the advertiser pays each time a visitor clicks on the ad.

Google Adwords Pay Per Click Advertising
Google Adwords pay per click advertising allows you to create ads and choose keywords, which are words or phrases related to your business. Your ads then appear on Google when people search on Google using one of your chosen keywords or phrases.

The way Google Adwords pay per click advertising fee structure works is, you only pay when someone clicks on your ad. The cost per click that you end up paying depends on the amount of advertisers competing for the keyword or phrase used by the searcher to trigger your ad.

Google Adwords Pay Per Click Management
Anyone can set up a Google Adwords pay per click advertising account and learn to manage their own pay per click advertising campaign however this generally takes a business owner or marketing department time away from their day to day duties.

Mitchell Consulting understands how to get the best results and the best return on investment when using Google Adwords pay per click sponsored advertising. We will identify your online advertising goals, help you to establish a monthly budget with how much you want to spend and setup your Google Adwords account and campaign to maximize the effectiveness of your pay per click advertising budget.

We will organize a typical Google Adwords campaign management package on your behalf:

Setting your business up with a Google Adwords account

Establishing a monthly budget

Identifying the best keywords to use for your industry

Writing appealing ad copy for each advertisement

Bid management & optimization of your keyword bidding

Tweaking your Adwords campaign as needed to improve click through rates

Regular reporting of results of your campaign